Train Ad Platforms To Move Faster, Spend Less, and Convert More
30 - 70% Cut in Acquisition Costs
Drive higher ROAS with Unified First-Party Data
OS 14.5+ Proof. Your first-party data is yours - Apple can’t do anything about that.
2-3x The Size of Your Custom Audiences Vs. FB Default
If you’re like most of our clients, you have seen lower sales and increasing marketing expenses following iOS 14.5 and despite your best efforts, you can’t get conversions back to their pre-iOS glory. We engineered a quick and easy system for harnessing the power of your first-party data that increases Ad ROI and protects you from the whims of Facebook, Google, and Apple.
Digital Growth Labs helps you engineer and activate audiences across all marketing platforms. It's time to stop renting your data from ad platforms.
Unlock, store and leverage your data on every marketing channel. We guide you on best practices for implementing the data so you can be confident that your growth efforts are optimized.
eCommerce Website Performance An eCommerce company selling stereo equipment achieved an 85% reduction in average cost per click and a 400% return on their ad spend.
Audience Reach And Size
Segment 1: Based on Default Facebook Capability Audience Size - 600 - 700K Segment 2: Based on First-Party Data Sync Audience Size - 1.5 - 1.8M
Cost Per Result and Return On Advertising Spend After two weeks, cost per result was reduced from $169 to $46.
Facebook Event Match Quality From 5/7/2022 to 5/20/22 Event Match Quality scores for ‘PageView’ improved from 4.9 to 5.8, ‘View Content’ grew from 4.8 to 5.8, etc
Beat iOS and increase your match rates on Facebook by up to 80%.
The marketers that start leveraging their first-party data today will be the winners tomorrow.
Break free of the walled garden of Google and Facebook.
We equip you with the ability to play the game with no limits on where or when your audience can be found and contacted.
Build your first-party database for the cookieless future
No-Code data collection
Collect your store’s data from various sources like websites, live chat, etc - without write a single line of code
Anonymous visitors data collection
98% of store visitors are anonymous first-party data. Collect anonymous visitor data & activate them on various ad platforms.
Get all the customer data in one place
Anonymous visitor profile
Gain a holistic view of anonymous visitor data and their activities within your store.
Customer profile
Provide the marketing team with a unified 360-degree customer profile to enhance personalisation.
Group website visitors into smarter audience segments
Segment your audiences based on activity, traits, location, or events (For ex: product page, check out page, shopping cart abandonment by shoppers, etc.)
Accuracy and Freedom
Digital Growth Labs helps you collect, segment, and share your first-party data with Facebook more effectively using our CDP tool that can increase your match rate by up to 80%. Our propriety tech has proven to improve retargeting campaign performance by sharing first-party data more efficiently with Facebook/ Google using CDP increasing retargeting audience size, event-match quality, match rates, etc.
Collect customer data from multiple sources such as websites, apps, and servers.
No-code CDP will merge all your data to create unified customer profiles.
Send the unified data back to any tool in your martech stack without any code
Future-proof your growth.
DGL is not another IP tool. We do not use third-party data. We own and control every piece of the underlying technology and BUY the data you see here. This is the reason why other companies are inapplicable: they cannot implement the machine learning closed-loop analysis. They rely on third parties to provide unvalidated "intent" data. We own the opted-in intent and contact record data while layering on the historical behavioral analysis to predict outcomes. Every piece of data is "hit". Meaning we know where it comes from, how it was validated, when it was validated, and where it was validated.
to Proven Proprietary Tech
Your Audience Size in 45 Days
Audience Match Rates
Cut in Acquisition Costs
While attribution tools provide valuable insights into what campaigns and channels are performing the best they cannot track anonymous users and cannot activate them back into ad platforms.
All of our data is SOC 2 compliant and is extremely secure.
Our systems work and improve your efforts across all ad platforms. At this time, FB ads see the greatest performance improvement because we are feeding the starving FB algorithm the data it has been desperately needing post iOS 14.5. It is worth noting that
Our tech can and does work with both B2B and B2C markets. B2C privacy laws are changing rapidly, and marketing to consumers will only get more difficult as time goes on.
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Future-Proof Your Growth